DaveShan
Dave is a New York-based creative strategist specializing in projects at the intersection of brand, experience, and design. With extensive experience in hospitality, CPG, F&B, retail, and wellness sectors, Dave combines agency expertise with entrepreneurial insight. He takes a dynamic, hands-on approach, serving as a dedicated partner from idea inception through launch and beyond.
Dave is the founder of Goodparts and works as an independent brand consultant. Before that, he was the Creative Strategy Director at Brand Bureau, an AvroKO company.
SERVICES:
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Strategy
Verbal Identity
Naming
Creative Direction
Launch Campaigns
Social Strategies
Collabs & Partnerships
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Product Innovation
CPG Strategy
Merchandise & Swag
Package Design & Copy
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Experience Strategy
Food & Bev Direction
Consumer Journey
Concept Development
Events & Activations
NAMES BY DAVE
Goodparts
A modern sexual wellness brand
Protagonist
A socially-motivated brewery
Moonsong
A health-forward café
Trailborn
A contemporary outdoors hotel
Twelvemonth
A seasonal plant-based restaurant
Highball
A rooftop lounge
PAST CLIENTS